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Feasibility (Pty) Ltd is an economic policy and research company.  Based in Johannesburg South Africa, we are ideally placed to interpret the complexity of an emerging market economy in the context of the Southern African Development Community (SADC) and the world.

Our expertise lies in our ability to clearly illuminate opportunities and constraints within the policy and regulatory environment in order to develop appropriate strategic solutions.

We produce sound research to help clients identify risks, rewards and develop well-founded strategy. We provide for strategic insight, policy formulation and decision-making for regulators in the financial sector and government and institutions within the national economy as well as businesses.

We bring structured and analytical clarity to the economic complexity in which you operate, enabling the development of lucid, relevant and coherent strategic solutions - customised to your needs.


Our core

  • Our aim is to produce sound research to help clients identify risks, rewards and develop well-founded strategy.

  • We bring clarity and sound understanding to complex economic and social problems.

  • We bring together and lead multidisciplinary teams to meet the strategic needs of our clients.

  • Our research is based on thorough theoretical and empirical analysis. Our policy work aims to ensure positive, balanced outcomes for policymakers, firms and consumers.


Our key areas of expertise are:


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Founder and Managing Director

As the founder and thought leader of Feasibility (Pty) Ltd, Dr Penelope Hawkins has sought to ensure that our choice of assignments and their outcomes has contributed to a body of knowledge that embraces the full spectrum of financial services, and has offered well-founded and practically implementable advice to policy makers, businesses and consumers.  The integrity of Feasibility’s research is tested by peer reviews and public presentations and has informed policy decisions in the Southern African financial sector for a decade.  She uses the research to design (and annually refine) post-graduate courses in personal finance and financial regulation at South African Universities.

Her expertise in the financial sector stems from her published work and her PhD thesis that examined the financial constraints of small open economies, and extended the analysis of financial fragility, vulnerability and exclusion to small businesses. This underpinned her research into the access and usage of appropriate financial services, including credit, saving, investment and payment services for individuals, households and businesses. Over the years, the body of knowledge developed for both a public and private sector clientele includes financial inclusion and education, consumer protection, consumer credit policy, industry pricing and behaviour, competition policy and market conduct regulation.

Penelope regularly engages with policy makers, regulators, business leaders – as well as academics and consumers – and has developed and maintained links with and between these groups both in Southern Africa and elsewhere.


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